|
||||||||||||
Yas Experiences Appoints VFS Global As Official Representative In India |
||||||||||||
|
Yas Experiences, Yas Island’s recently launched trade arm, has signed an agreement with VFS Global, appointing them as the company’s representative in the Indian market. The appointment will see the new partner work closely with the Yas Experiences’ business development team in Abu Dhabi to promote the leisure and entertainment destination and provide package solutions for trade partners across India. As part of the agreement, VFS Global will set up three sales offices in Mumbai, Delhi and Bengaluru to cater to travel partners in Central, North and South India, respectively. The sales representative office headquartered in Mumbai will support Yas Experience’ sales and marketing efforts to further promote Yas Island to Indian travellers. Marina Cipriano, General Manager of Yas Experiences, said, "Yas Island is no stranger to the Indian traveller. Guests over the past few years have been enjoying some of the Island’s top attractions, namely Yas Marina Circuit - home to the Formula 1 Etihad Airways Abu Dhabi Grand Prix - and our theme parks Ferrari World Abu Dhabi and Yas Waterworld. Our partnership with VFS Global will allow us to further secure Yas Island’s positioning as a one-of-a-kind holiday destination in Abu Dhabi, and tailor packages with partners that allow travellers to experience more of what we have to offer, especially as we get ready to introduce new attractions in 2018 – such as the soon-to-open Warner Bros. World Abu Dhabi." Around nine million Indians are expected to travel to the GCC by 2021, according to the latest figures from Colliers International. Reports also suggest that growth of the global travel industry is being led by Asian travelers; Indian tourist arrivals in the region expected to grow by CAGR of 7-8 percent. Cipriano added, "We’ve seen 14 percent growth in Indian visitation to our theme parks in the first quarter of 2018, and we are confident the popularity of Yas Island will continue to grow as we add more leisure and entertainment experiences in the mix." The two parties will work together to explore approaches to target Indian holidaymakers, and with a strong network presence across India, both are confident of the results this strategic partnership will reap. "We are absolutely delighted to have been chosen as the India representative for Yas Island in Abu Dhabi. Yas Island is a vibrant and unique destination that is renowned for its assortment of experiences. We are confident that we will be able to further establish the island as a premier destination for discerning Indian travellers," said Vinay Malhotra, Regional Group COO, VFS Global. |
||||||||||||
