EAD And Unibeton Clean-Up Mussafah - 1 Ton Of Trash Collected -

To highlight Earth Day, the Environment Agency – Abu Dhabi (EAD) teamed up in a unique partnership with Unibeton Ready Mix, the leading Ready Mix Concrete Provider in the UAE, to clean-up Mussafah Industrial Area.

Yesterday (Saturday April 24, 2010), 120 Unibeton employees and 30 MBM Dallah employees, a waste management service provider, came together with employees from the Abu Dhabi Municipality and Centre for Waste Management-Abu Dhabi to make Musaffah a better place to live and motivate the community to take a proactive role in caring for the environment.

The clean-up began at 8:30 a.m. near Unibeton’s batching plant in Mussafah and continued until noon. An estimated one ton of trash was collected which included plastic, pipes, construction material, paper, rubber tires, pieces of wood, pieces of rope, cans, etc.

“At EAD, one of our priorities is to raise public awareness about the hazards of pollution. Through this clean-up campaign, we are encouraging the public to adopt a positive attitude towards maintaining a clean and sound environment by practice and participation. Unibeton and other main players in the construction industry have a major responsibility to uphold in achieving a clean and sustainable future,” said Fozeya Al Mahmoud, Manager of EAD’s Environmental Education Department.

Mr Mohammed Shehadeh, Senior Vice President of Unibeton Ready Mix and Board Member of Al Fara’a Integrated Construction Group said, “Unibeton Ready Mix has always been proactive in the realm of green innovation, whether it be through the partnering with global technology leaders to introduce groundbreaking green technology or through our approach to environmentally responsible best practices in everything we do. We are pleased to support EAD in its mission to raise public awareness and motivate the members of our community to take a proactive stance with initiatives in support of World Earth Day.”

Dr. Ahmad Rushdi, the Environment Manager of Unibeton Ready Mix, said, “Many people don’t realize it, but there are many small steps one can take to make a big impact on the environment. At Unibeton Ready Mix, for example, we make sustainable choices such as waste and water recycling, dust reduction, noise reduction and even inventing low emission concrete that can save up to 70% on carbon emissions at no extra cost.”

About Environment Agency – Abu Dhabi (EAD)
The Environment Agency – Abu Dhabi (EAD) is a governmental agency that was established in 1996. It is committed to protecting and managing biodiversity, providing a clean environment and promoting Sustainable Development in the Emirate of Abu Dhabi. EAD provides a direction for Government, business and the community to build environmental considerations into the way they plan and live without compromising Abu Dhabi development. EAD has been promoting public environmental awareness since it was established. EAD’s environmental education efforts have won several awards including the International Globe Energy Award and the GCC Award for Environment Education and Awareness. For more information, visit www.ead.ae

About Unibeton Ready Mix
Unibeton Ready Mix is the largest ready mix concrete producer in the UAE and is well known for its highly acclaimed self-compacting concrete. Unibeton’s low carbon emission concrete offers the industry up to 70% saving on carbon emissions at no extra cost. With its focus on product innovation and extensive research and development capabilities, Unibeton delivers on product leadership coupled with operational excellence through distribution capabilities that span the UAE and Saudi Arabia. Unibeton has an impressive repertoire of supply contracts including the world-famous Jumeirah Palm Island in Dubai; the engineering marvel, Sheikh Zayed Bridge in Abu Dhabi and the intricate Ferrari-Themed Park on Yas Island in Abu Dhabi.
 

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