Under the patronage if HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of the Executive Council; HH Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Chairman of Mohammed bin Rashid Al Maktoum Foundation and President of the National Olympic Committee, opened the third edition of the Dubai International Project Management Forum (DIPMF). The Roads and Transport Authority (RTA) hold the event in collaboration with the Dubai Electricity & Water Authority (DEWA), Emaar Properties, and the Projects Management Institute (PMI) under the theme: Shaping the Future.
Heads of government departments, top executives of private entities, and a plethora of international experts & specialist of projects management industry attended the opening ceremony, which took place in Arena Ballroom, Madinat Jumeirah in Dubai.
HH and attendees watched a movie about the DIPMF spotlighting the evolution of development process in the Emirate of Dubai until it shaped into one of the top financial & business hubs. It also highlighted the milestones of the past editions of the Forum.
Creative Government
In his keynote speech in the opening of the DIPMF, HE Bill McDermott, CEO and Board Member of SAP SE, commended the National Agenda of the UAE Vision 2021 and Dubai Strategic Plan 2021. He hailed the sweeping development seen by the Emirate of Dubai in terms of upgrading the infrastructure and nurturing an improved mass transit system. He said that he was delighted for being in Dubai as it seeks to enhance sustainability, people happiness and building a successful economy. He stated the ambitious vision of the UAE proved that the Government could be creative in its own right, and move ahead towards bringing a massive change in business and life.
In his speech, McDermott reviewed the administrative experience of SAP SE. Based in Walldorf, Germany; SAP is one of the leading business software firms worldwide. Its key product branded Mysap is an enterprise Resource Planning software expanded to incorporate e-commerce, thus enabling linking corporate transactions comprising purchase orders, invoices. The system serves more than 38,000 businesses in more than 120 countries.
“I have learned in SAP that the employee has to be willing to innovate on his or her own terms. I have made this conclusion following a first interview with founder and president of SAP Mr. Hasso. A few years later, I became SAP’s co-CEO alongside my long-time colleague and friend, Jim Hagemann Snabe. We rebooted the purpose of the company – to help the world run better and improve people’s lives. We recognized that we were no longer operating in a Business to Consumer economy. It was a Consumer to Business economy. We could help companies run better but we also needed to improve people’s lives. We had to go to places that the customer needed to go. We needed to get out of the comfort zone where we were. So we took a strategy to double the addressable market of the company by going into new categories like mobility, cloud, and in-memory computing with SAP HANA.
Artificial Intelligence
“We reinvented ERP by designing it natively on HANA so companies could run end-to-end businesses in 25 industries and 193 countries around the world. We also had to speed up our adoption of the Cloud so we picked up $25 billion in Cloud companies. We made the decision to buy the absolute leaders with the most pristine software money could buy. We did not want to buy and squash their cultures. We wanted to learn from their DNA so we could create a more entrepreneurial and innovative SAP that was accepting of other ways and all styles. So we did in-memory with HANA, we reinvented core ERP, we went for the Cloud, and we doubled-down on the Business Network where you can connect customers, suppliers and buyers. We transformed ourselves. SAP was not just a business applications and analytics company. We could be the business software company that democratized information, got it out on mobile devices and enabled companies to do their computing on the cloud, on premise or on the device like they never knew was possible.
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